Our 3D Virtual Tour for The Naka Island Resort & Spa, A Luxury Collection Hotel by Marriott, located on a secluded island just minutes from Phuket’s Ao Po Marina by speedboat, redefines how this property engages MICE (Meetings, Incentives, Conferences, and Exhibitions) event planners. Since 2020, our partnership with Marriott has integrated our 3D Tours into their digital platforms, earning praise for driving significant interest in MICE events.
At 360INT, we craft Experience Marketing concepts that transform luxury hospitality into immersive digital destinations. Our 3D Virtual Tour for The Naka Island Resort & Spa, A Luxury Collection Hotel by Marriott, located on a secluded island just minutes from Phuket’s Ao Po Marina by speedboat, redefines how this property engages MICE (Meetings, Incentives, Conferences, and Exhibitions) event planners. Since 2020, our partnership with Marriott has integrated our 3D Tours into their digital platforms, earning praise for driving significant interest in MICE events. By overcoming the accessibility challenges of a remote island and achieving over 100,000 views through Google Maps integration, we’ve delivered a powerful sales tool for The Naka Island.
The Naka Island Resort & Spa, a secluded retreat accessible only by speedboat from Phuket’s Ao Po Marina, is a premier destination for luxury hospitality and MICE events. Our MICE Marketing & Sales Concept targets event spaces rather than rooms, addressing a critical need for hotels to attract high-value event planners. Integrated into Marriott’s digital platforms, our 3D Virtual Tour, built with Matterport and enhanced by Photoshop, showcases event venues with unparalleled detail, aligning with our omotenashi-inspired commitment to anticipatory, client-centric excellence.
The Naka Island Resort & Spa’s secluded island location, accessible only by speedboat from Ao Po Marina, presents significant challenges for physical inspections by MICE planners. Scanning a remote island property required advanced Matterport techniques to capture its unique layout, including beachfront venues and elevated facilities, while coordinating logistics across water-based access points. 360INT’s expertise ensured a seamless 3D Virtual Tour, providing a comprehensive digital representation of event spaces. This solution overcomes accessibility barriers, enabling global planners to explore the resort remotely with confidence, streamlining event planning and boosting engagement.
The Naka Island’s event spaces, including beachfront pavilions and intimate meeting rooms, are central to its MICE appeal, hosting corporate retreats, weddings, and conferences. Our 3D Virtual Tour, powered by Matterport, transforms these spaces into immersive digital experiences, enabling planners to explore layouts, ambiance, and scenic surroundings remotely. The Experience Marketing concept highlights their versatility through interactive features like dollhouse views and precise measurements, attracting global organizers and driving local bookings. This approach has significantly increased interest in MICE events at The Naka Island.
Our MICE Marketing & Sales Concept enhances sales efficiency, providing The Naka Island’s team with a real sales tool. Our 3D Virtual Tours are paired with a classroom training component, teaching staff how to leverage the tour to sell event spaces effectively. This includes demonstrating venue versatility, showcasing setup options, and guiding clients through the booking process, streamlining conversions and boosting event bookings. Integration into Marriott’s digital platforms amplifies reach, empowering sales teams to attract high-value MICE clients worldwide.
The Naka Island Resort & Spa faces unique challenges: limited accessibility due to its remote island location, engaging global MICE planners, delivering high-quality visuals for a luxury audience, and standing out in a competitive hospitality market. Matterport technology, enhanced by 360INT’s expertise, addresses these challenges:
360INT’s advanced technologies, built on Matterport’s robust platform, offer future-proof solutions for The Naka Island. By transitioning 3D Virtual Tours into augmented reality (AR) experiences, we enable gamification within the resort, such as interactive guest tours, or showcase different event setups in AR, allowing planners to visualize configurations in real-time. These innovations enhance engagement and sales potential, positioning 360INT as the leader in delivering cutting-edge Experience Marketing concepts that transform online experiences into on-site realities.
A cornerstone of our strategy was integrating the 3D Virtual Tour and Matterport-powered 360-degree panorama imagery into The Naka Island’s Google Maps profile, achieving over 100,000 views. This result impressed Marriott, highlighting Google Maps’ power for luxury hospitality.
Since 2020, 360INT has collaborated with Marriott to deliver innovative Experience Marketing concepts for properties like The Naka Island Resort & Spa. By integrating our 3D Virtual Tours into Marriott’s digital platforms, we’ve created a seamless platform for showcasing MICE event spaces, earning praise for driving significant interest. This partnership underscores 360INT’s ability to deliver tailored, high-impact 3D Tours that align with Marriott’s luxury hospitality vision.
360INT’s 3D Virtual Tour Experience Marketing Concept for The Naka Island Resort & Spa, powered by Matterport, redefines luxury hospitality marketing by focusing on MICE events. Our partnership with Marriott since 2020 has delivered a powerful sales tool, integrated into their digital platforms, that significantly increases interest in event spaces. By overcoming the accessibility challenges of a secluded island, engaging global MICE planners, and achieving over 100,000 views through Google Maps integration, we’ve proven that 3D Virtual Tours are essential for remote luxury hotels. With AR innovations transforming online experiences into on-site realities, 360INT leads the way in delivering future-proof Experience Marketing concepts. Our omotenashi-inspired commitment to excellence ensures every 3D Tour captivates and drives results.
