Wanderlust in 3D: The New Frontier of Destination Marketing

With interactive 3D tours, travel boards, resorts, and destination marketers can turn curiosity into connection. At 360INT, we design immersive digital experiences that help people emotionally arrive—from anywhere in the world.

Why 3D Tours Work for Travel Destinations

Whether you’re promoting a city, a secluded resort, or a regional tourism board, virtual tours provide:

• Total transparency: show real views, not just hand-picked angles
• Pre-arrival excitement: let visitors start exploring before they book
• Accessibility for all: allow those with disabilities or travel restrictions to experience the destination virtually
• Toolkits for agents and press: empower partners with better, richer media
• Documentation and digital conservation: preserve sites and natural wonders as they are today for future generations or post-restoration comparison

“3D tours don’t just show the space—they let you feel what makes a destination special.” — Lead Destination Strategist, 360INT

Real-Life Use Case: Showcasing Coastal Thailand

At the Thailand International Boat Show 2025, we created a 3D experience that allowed viewers to:

Revisit the event anytime, from anywhere

Train staff and partners post-show

Enable yachting enthusiasts to explore boats and booths virtually

Enrich the sales process

Provide tourism boards a digital asset that’s used year-round

This wasn’t just a scan—it became part of Thailand’s international tourism toolkit and a digital archive of the 2025 show.

Spotlight: Singaporean Yachting Festival 2025 at ONE°15 Marina

We also captured the Singaporean Yachting Festival 2025, held at the iconic ONE°15 Marina, turning Asia’s leading yacht lifestyle event into a permanent, interactive experience. Visitors can now explore the marina, luxury vessels, and exhibitor setups long after the sails have come down. It serves as an ongoing showcase for event partners, international guests, and sponsors—offering both marketing power and a visual archive that’s accessible 24/7.

What 360INT Delivers for Destinations

We bring places to life with:

Photoshopped perfection for weather, crowd control, and color balance Multi-language overlays to attract global travelers AR integration to embed hotel info, local guides, booking options, or seasonal highlights Shortcut navigation for cities, resorts, excursions, or event sites Google Maps & Street View updates to boost search visibility and reputation We also support long-term monitoring for heritage sites and remote eco-regions, helping clients track change over time and build responsible tourism strategies.

Pro Tip: Market to Travelers, Planners, and Preservationists

Your audience includes:

• Tourists and travel dreamers
• Journalists and influencers planning features
• Travel agencies and booking partners
• Cultural boards, NGOs, and researchers
• Event planners scouting MICE destinations
One scan, countless outcomes.



Supporting Insight

Expedia reports that 70% of travelers are more likely to book a destination or activity if they can preview it virtually—and 43% of Gen Z prefer destinations that feel “digitally immersive.” UNESCO also encourages the digital documentation of cultural and natural heritage as a pillar of long-term preservation and education.



Final Thought: Inspire. Protect. Evolve.

With 360INT, destination marketing becomes more than visuals—it becomes virtual storytelling, strategic documentation, and sustainable engagement. Let’s build a digital experience that inspires travelers today—and protects your story for tomorrow.