โจทย์ของโครงการ
As an international destination serving guests from different countries, languages, and expectations, traditional content such as text descriptions and brochures often leads to misinterpretation, lack of clarity, and reduced confidence in booking decisions. Guests also frequently need clarity on room locations, pathways, elevation changes, and accessibility throughout the property. For many international travelers, the booking decision is made remotely without prior knowledge of the property — a lack of transparency results in booking hesitation, mismatched expectations, and lower conversion rates.
แนวทางของเรา
360INT created an immersive digital twin of the entire resort, allowing users to explore rooms, facilities, and public areas, navigate through the full property, and understand layout and spatial relationships. The 3D experience reduces reliance on language by showing instead of describing, providing intuitive navigation that is universally understandable. Guests can now evaluate pathways, understand elevation and movement within the resort, and make fully informed decisions based on their personal needs — giving the resort a powerful tool to showcase its true atmosphere, align expectations with reality, and increase booking confidence.
ผลลัพธ์
สำรวจ ประสบการณ์แบบโต้ตอบ
About the Client
Perched above the coastline of Phuket, Cape Sienna Resort & Spa Phuket is a contemporary luxury resort known for its panoramic ocean views and modern design. The property offers stylish sea-view rooms and suites, infinity pools and sunset viewpoints, restaurants and lifestyle facilities, and a relaxed yet upscale atmosphere. With a strong international guest base, Cape Sienna attracts visitors from all over the world seeking a boutique luxury experience in Phuket. To further enhance communication and improve the booking experience, the resort partnered with 360INT to create a fully immersive 3D experience of the property.
Key Achievements
- Client
- Cape Sienna Resort & Spa ภูเก็ต
- พื้นที่ให้บริการ
- ภูเก็ต ประเทศไทย
- อุตสาหกรรม
- โรงแรมและ MICE
- Category
- โรงแรมและบริการระดับหรู
- บริการ
- ทัวร์เสมือนจริง 3D
- เทคโนโลยี
- Matterport 3D tour
- Result
- Increased booking confidence and improved accessibility transparency for international guests, with reduced language barriers and stronger alignment between guest expectations and resort experience
Related projects · โรงแรมและ MICE
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