The Challenge
The PHAB gala required a high-impact event website that could manage ticket sales, showcase sponsorship opportunities, highlight past event highlights, and seamlessly integrate with the separate online auction platform — all while maintaining the glamour and prestige expected of a luxury hospitality charity event.
The Solution
360INT designed and developed the dedicated phab.phukethotelsassociation.com event microsite, featuring ticket booking integration (Premium and VIP tiers), a sponsorship brochure download, a photographic highlights gallery, an embedded YouTube highlight reel, an FAQ section, and direct links to the live online auction platform.
The Results
About the Client
PHAB (Phuket Hotels Association Benefit) is the annual charity fundraising gala of the Phuket Hotels Association. The event brings together Phuket's luxury hotel community to raise money for hospitality scholarships exclusively for local Phuket residents, combining a five-star gala dinner, live entertainment, and online auction.
Key Achievements
- Client
- Phuket Hotels Association
- Location
- Phuket, Thailand
- Industry
- Hotels & MICE
- Category
- Digital Marketing
- Service
- Digital Marketing
- Result
- A premium event microsite that drives ticket sales and sponsorship for Phuket's leading hospitality charity gala, raising funds for 20 student scholarships
